Letting Agent Growth Unveiled: Strategies, Tactics, and How Agents Can Maximise Their Opportunities with SevenLiving
Joining us in this episode of Rethinking Rentals is James Dunn, Senior Head of Letting at SevenLiving, who talks us through his journey in lettings, whilst giving his take on current market dynamics and how SevenLiving have been able to leverage impressive growth in recent years. James talks us through the technology he and SevenLiving use to streamline their processes and give their people more time to take care of their clients.
Podcast Overview
About James Dunn and SevenLiving
James brings a wealth of experience from both corporate and independent agencies to SevenLiving, which operates as a hybrid letting agent. Offering both short-term and long-term lettings, SevenLiving caters flexibly to diverse customer needs. Their background in property development has seamlessly transitioned into managing tenancies, which is where Reposit has significantly contributed. James discusses the evolution of SevenLiving from its roots in property development to becoming a key player in the letting industry with over 4,000 homes developed.
Market Dynamics and Growth Strategies
The conversation delves into the transformative strategies SevenLiving has implemented to enhance business efficiency and customer engagement. James highlights the importance of understanding investor needs over traditional letting metrics, which has been crucial in aligning services with client expectations. He shares how embracing technology, while maintaining a human touch, has streamlined operations and supported significant business growth.
Integration of Technology in Lettings
James and Gurman discuss the critical role of technology in modernising the letting landscape without overshadowing the essential human element. They explore how strategic tech integration has improved service delivery, ensuring that clients receive personalised and efficient management. This balance helps maintain robust relationships with landlords and tenants, reinforcing trust and satisfaction.
Wrap-up
This episode offers valuable lessons on the integration of traditional business models with modern technology to adapt to the evolving market demands. James’s insights are especially beneficial for letting agents looking to innovate while maintaining strong client relationships. Join us next time on “Rethinking Rentals” as we continue to explore the intersection of property management and technology.
